Sambo Veterinary Books & Vet Stationery Printing - Business & Marketing Solutions

Business and Marketing Solutions

The following story is a bit of a favourite of mine. Does this happen in your practice?

There is a story about four people named Everybody, Somebody, Anybody and Nobody. There was an important job to be done and Everybody was sure that Somebody would do it. Anybody could have done it but Nobody did it. Somebody got angry about that because it was Everybody’s job. Everybody thought Anybody could do it but Nobody realised that Everybody wouldn’t do it. It ended up that Everybody blamed Somebody when Nobody did what Anybody could have done. Anon

Marketing your practice ( 6 items )

This section highlights ways to get a bigger return from your stationery plus innovative ideas to develop your practice through marketing.

Feel free to share some of your own tips with me and I'll publish them on the site so other practices can share in the success. Be sure to include your name and practice so I can publish who kindly shared the tip.
Customer Service ( 16 items )

Packed full of hints and tips on how to impress your clients. From a satisfaction survey through to the best ways to teach your staff to sell products. A must read for all staff, particularly reception staff.
Staff ( 13 items )

Like most practices you're probably having problems with your staff and don't know what to do about them. This section covers a lot of issues and solves a lot of problems. From hiring the right staff to putting the right staff in the right positions. I also cannot begin to stress how important your Practice Manager is. S/he is the key to a successful practice!
Merchandising ( 6 items )

Are your shelves labelled to sell and can your staff sell all the items on your shelves? This section offers tips on selling, labelling shelves and how to get sales!
The Telphone ( 4 items )
Selling is not limited to over the counter products. The first selling point is over the telephone converting an enquiry into an appointment or keeping an existing client happy by returning their call in a timely manner. This sections lists a few do's and don'ts with the telephone.